Agriculture Lebanon
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Robinson Agri s.a.r.l.
One of the driving forces in the development of the agricultural sector in Lebanon, and a pioneer in launching many new products and services to assist agricultural growers in obtaining the best results, Robinson Agri strongly believes in offering the best know-how, products and services to growers, helping them therefore to achieve the highest performance levels, with great attention to effectiveness and efficiency in the business process.
The company was first established and incorporated in 1969 on a partnership basis between Sami Khoury and Robinson of Winchester (a prime operator in the field of Glass green houses erection in the United Kingdom of Britain) and operated under the commercial name of "Robinson of Winchester Ltd & Company Middle East", a limited liability company, with Mr. Khoury (holder of a controlling stake in the capital) being appointed as the Chief Executive Officer. The newly formed entity launched its operation in 1970 by producing and installing greenhouses, and was the pioneer in this industry in Lebanon and the Middle East. The concept revolutionized the agricultural sector in Lebanon and was of great assistance to growers. The company remained the only player on the market during the seventies and early eighties, and is actually one the leaders in this field. In 1977 the company launched its imported quality seed line on the Lebanese market as well as other Middle Eastern markets, and again was the pioneer on the Lebanese market in this field. During the period ranging from 1976 till 1980, Robinson of Winchester Ltd & Company Middle East introduced on the Lebanese market and some other Middle Eastern ones, a line of soluble fertilizers as well as chemical, organic and foliar fertilizers that gave a significant productivity boost to growers. Again, the company was a pioneer in this field and remains actually one the prime players in this area. The same period witnessed the launching by the company, for the first time on the Lebanese market, of new high performance irrigation systems, and was an instant success. 1985 was the year when the company witnessed a major change in its ownership, since Sami Khoury became holder of the majority of the capital shares. The company's name was modified to become "Robinson s.a.r.l", a limited liability company, with a new logo.
In 1986 management ventured in the field of crop protection and offered this service on the Lebanese market as well as other Middle Eatern ones, and became one the leader in this area by selling highly effective imported products. During the year 2001, another corporate ownership change was done, and Sami Khoury became the owner of the company with his two daughters Roula and Nadine as the remaining shareholders, who were appointed as deputy general managers with prime managerial functions and responsibilities. The company's name became "Robinson Agri s.a.r.l", a limited liability company, with a new logo. 2002 was the year when the company entered into a joint venture with a prime Deutch company, THE GROW GROUP, a worldwide renowned leader in plants grafting. Through this joint venture, Robinson Agri was able to offer the best technology and know how in this field. you can check our news by clicking here.
Robinson Agri Clients and Suppliers:
Robinson Agri is a prime player on the Lebanese Agriculture market and sells directly to most of the local growers, from small individuals to large corporate agricultural firms. In addition to the mentioned, the company deals with some agents for some specific local sub-markets as well as exports markets since we provide products and services nation wide and international wide.
Our seven pillars for total customers satisfaction:
High quality products offering.
Full advisory service.
After sales guarantee.
Accurate ordering.
Fast delivery & installation.
On field continuous services.
Preventives check-up visits.
Robinson Agri has well rooted and strong trade relations with the best suppliers in the world.
Films: Agriplast – Italy.
Shades and nets: Arrigoni – Italy.
Irrigation pipes and fittings: Elysee – Cyprus.
Drip irrigation: Eurodrip – Greece.
Fertilizers: [Fertiplus – France] - [Sas - Spain] - [Atomest - Canada]
Potting soil: Dega Tref group – Netherland.
Organic amendments: Ferm-O-Feed – Netherland.
Hybrid seeds: [Rijk Zwaan – Netherland] - [Bakker brothers - Netherland] - [U-S time seeds - USA]
Rose plants: Meilland – France.
Crop protection: Agrochem – China.
Grafted vegetable plants: Grow Group – Netherland.
Robinson Agri Products and Services:
Greenhouses
The company designs, manufactures and erects greenhouses based on the latest technologies and the most advanced know-how available on international markets, combined with some of the finest raw materials.
Robinson Agri greenhouses are designed and built with optimisation of parameters for great strength and the best adaptability and ventilation, offering the grower the ideal conditions for quality crops.
Polyethylene films
Italian polyethylene films are offered to cover the greenhouses
and therefore protect the crops from harmful sunlight and climatic constraints (e.g. wind, rain, etc.).
Agriplast/Italy highly renowned films are uniquely characterized by their cooling effect during the day and energy saving during the night, improving therefore productivity and quality.
Irrigation
Robinson Agri opens up new horizons in the field of irrigated agriculture
for an optimal and high performance irrigation process, by offering a wide range of pipes & fittings branded ELYSEE/CYPRUS, drip lines branded EURODRIP/GREECE, US drip tape by CHAPIN and advanced designed rotors and pop-ups manufactured by K-RAIN used on a worldwide scale.
Chemical, Organic and foliar fertilizers
The company offers a range of high quality fertilizers including
[ soluble & foliar fertilizers, branded FERTIPLUS/FRANCE ]
[ Organic Fertilizers branded FERM-O-FEED/NETHERLAND ]
[ Biostimulants & Biological products provided by SAS/SPAIN Brand ]
[ multipurpose environmentally safe products as Atocide, Biozyme & Bioxy-A produced by ATOMES/CANADA]
The high purity of the raw materials employed ensures full formulation
and prompt absorption by the root and the leaf. The importance of the organic fertilizer/amendment lies in its composition which is made from animal manure free of pathogen and weed seeds, and when added to the soil stimulates the roots activity and improves the fertilizers efficiency.
Seeds
Distributed by Robinson Agri through a sister company Agriland, the RIJK ZWAAN/HOLLAND, BAKKER BROTHERS/HOLLAND and US FINE SEEDS/USA seed products benefit from a long tradition of breeding top quality varieties for the professional horticulture in different climatic zones and growing conditions.
And through Syngenta, we supply highly advanced flower seeds varietes with
maximum usability, increased health and commodities.
Crop protection
Through a sister company "Agriland" acting as the importer, Robinson Agri distributes a screened line of crop protection products including insecticides, fungicides herbicides & nematicides, branded SHENZHEN BAOCHENG/CHINA.
We provide the latest technology, products and services in the Nuresery Field.
Shades and nets
The company distributes on the Lebanese market one of the best known brands of shades and net and which is ARRIGONI, an Italian brand. Those products are used by growers to protect crops from damages caused by nature such as hail, wind, frost, sun, birds and insects.
Rose plants
High quality rose plants with different shapes, colours and smells, branded MEILLAND/FRANCE, are imported, grown and sold by the company on the Lebanese market. The importance of the rose lies in the fact that it is the most popular and demanded garden plant in the world and the most commercially cut flower grown under a greenhouse.
Agricultural support
Robinson Agri excellent reputation and professionalism are based on
30 years of extensive experience and a deep know-how of the industry.
With its background and its team of experienced and highly qualified engineers and technicians, the company works closely with farmers and supports them with agronomic services and advices for effectiveness and efficiency in the business process, leading their business' performance to high levels.
Robinson Agri s.a.r.l. Contact details:
MAIN BRANCH - Mastita, Jbeil, Lebanon,
P.O.BOX 66 Jbeil.
-Tel: 961 9 796502 - 961 9 796146
Cell: 961 3 477882
Fax: 961 9 796146
SIDON BRANCH
Tel: 961 7 222130
BEKAA BRANCH - FERZOLE
Tel: 961 8 950674